texnologia Hi there, Monica here from support, I'm sorry to hear you're feeling that there's no prospects with Ezoic.
Ezoic's technology is always testing your site to improve revenue and user experience, and with our ongoing improvements to our products we never want our publishers to feel there's no room for growth!
I've taken a look at your site, and noticed your site has been with us since mid-August, so just less than two months (or 7 weeks).
As with all scientific testing, we are constrained by the requirements of needing enough data to be able to make statistically relevant decisions. How quickly a site sees results depends on the volume of traffic the site receives, the percentage of traffic you're sending to Ezoic's optimized layouts, and so on.
We typically say that a 'normal pattern' of optimization for a site in the Ezoic system is 12 weeks. Thereafter, improvements are produced as the system tests new layouts and gets smarter about what your users like best. What may work wonderfully on one site, may not work for yours, so we need this window to test and find out.
Feel free to check out this article for more information on a typical Ezoic timeline.
You also mentioned that you were seeing slightly more revenue and traffic on Adsense, so I've checked over your mediation setup, and can see that this is working as it should. Ezoic ad partners and Adsense are both bidding on your ad space at the moment. This means that every time Adsense bids more than Ezoic ad partners they win the bid and you earn the highest amount possible. If you removed Ezoic from this you would earn less, as only Adsense would be able to bid, and we can see that this is not always the highest bidder (otherwise you wouldn't see any Ezoic ad partner revenue in your earnings report).
I suspect, from what you mentioned about seeing less traffic, that the decrease in revenue you've noticed since joining Ezoic is a result of this. Google has recently released a new Helpful Content update, which has impacted some user's search rankings. I am seeing a slight difference in your traffic since then, so it's worth checking out.
It's also worth checking the traffic you were seeing for any other patterns, like changes in landing pages, types of users etc.
One thing that's great to see is the increase in epmv (that's earnings per thousand visitors) we can see in the 7-8 weeks you've been live with Ezoic. Comparing the first half of your time with Ezoic (11th Aug - 6th Sept) with the second half (7th Sept - 3rd Oct) we've seen a 21% increase in epmv for you, bringing your average up from $1.79 to $2.17, and we're not even finished optimising your site! If you check your revenue report in Big Data Analytics and look at the epmv graph (just select it from the drop down here)
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You'll also see that your epmv is still climbing.
As you're not on Premium you don't have a contract with us and you can turn Ezoic off if you'd like, but judging by the improvements we're already seeing in your optimisation (7 weeks into a typical 12-week process), I'd recommend giving it a few more weeks and seeing how well your site is doing then.
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