Traffic decline

krishnick

Hi Ezoic Team,

Can you please help fix my site's core web vitals score?

My site's traffic is dropping even after publishing new content + Humix videos regularly.

Since 4-5 months the site's traffic and revenue started declining. The site has over 1200 articles that used to generate a decent revenue in previous years.

Kindly take this thread seriously and help my site grow.

Regards,

Mohammad2306

In the short term, you could try disabling ads above the fold through LEAP (-> https://support.ezoic.com/kb/article/what-features-does-leap-have). This can help with CWV (FID and LCP) but also affects revenue.

You'll also want to review your list of WordPress plugins to reduce plugin bloat. Are there any plugins that are not really essential? There are additional recommendations in LEAP that you can implement.

It also looks like you have some sort of infinite scroll enabled on your site, which negatively affects site speed (-> https://www.ezoic.com/the-downsides-of-infinite-scroll/). You may want to reconsider that as well.