Empv is so low

Yon

Does it make sense that the EPMV and overall earnings is this low? $3 per 1k views seems very low to me and It's in a niche that usually gets decent numbers.

Will it increase overtime or do I have something set up wrong?

oldrd001

Yon What are the country of Origin for your visitors, time spent on page etc?

I am in personal finance niche, primarily targeting Australian traffic. On average, users spend 03:44min on the page, with Ezoic setting focused on generating revenue.EMPV sits around $20

Yon

Pet niche. 90% USA visitors on average 58 sec on the page.

Mohammad2306

There seem to be multiple factors at play. Your average engaged time per visit for the last 7 days is about 34 seconds. Moreover, you restricted ad placements on your site and turned off ads on various pages and directories, which are otherwise included in the EPMV calculation. It also looks like you disabled the automatic WP placeceholders. You can use the Ezoic Chrome extension to add more placeholders to your site directly if you prefer.

Yon

Mohammad2306 appreciate the response. The site isnt built with WordPress so the plugin dosen't help. Also the directories that are blocked are for the app the content is kocated at /blog directory. Are you guys able to set up the placeholders as I tried to and it didnt work.

Mohammad2306

Did you change the site design at some point?
The placeholder table (-> Generated Ads) shows WP placeholders from before.

Are you intentionally excluding ads from within the main content? I'm just seeing top of page, sidebar and bottom anchor ads mostly.

Is your site now built entirely with React? That's not fully compatible with standard integration methods and could be interfering with the ad placeholders too.

Yon

Mohammad2306 Yes its built fully with react. Not sure how that excludes works. I think because its a custom react site it dosent detect the content. If there is a way to manually place them inside with a div or something similar let me know. Site design never changed. I think the react and standard integration has messed something up.

HarryB

Yon - you can get the tags for each placeholder from your ad tester menu, but it's very possible that this will still not fix the issue that you're having. The problem is that React will load assets client side, while ads are loaded server side. This means your content is essentially overwriting your ad setup.

here's the link to the placeholders page in your dashboard if you'd like to try and manually insert ads ->https://pubdash.ezoic.com/ezoicads/adpositions/placeholders

If not, we can enable JS based integration options with Ezoic - It'll be much lighter on features, but you should be able to get in content ads showing on your site.

Yon

HarryB Hey Harry. Yes JS would be great. That wouldn't affect revenue though correct? What do you mean by lighter features?

Ethan

Yon Hi, so our Basic Ads platform (which requires JS integration) doesn't come with speed, video or SEO features. Your ability to control or change ad setups would also be more limited.

Let us know if that is something you're still interested in. Ultimately there'll be a trade off in getting more ads showing vs giving up access to some features

Yon

Ethan Yes I'll give it a go. By video, you are referring to video ads?

Tucker_P_Ezoic

We're referring to Flickify and Humix 🙂
We don't limit the advertisers creatives --- that's entirely up to the advertiser.

Your account has been switched over to BasicAds now - you'll see instructions in the Dashboard.
Make sure to remove cloud integrations first (so switch the NS at the registrar to point back to your host).

Let us know once you've completed the steps in the BasicAds dashboard and we can make sure the ad setup is pushed through.

Yon

Tucker_P_Ezoic Thanks Tucker. Oh, I see. Great so I added the script and changed the Name Servers back. Let me know if anything else is required. Appreciate the awesome support.

Tucker_P_Ezoic

Let's give it another few hours for the nameserver change to be detected on our end - that should just allow things to kick in as needed.

Yon

Tucker_P_Ezoic Hey Tucker, NS have have been detected. But the ads.txt file was added automatically but not showing and the script was only added to specific pages so if you can mark that as done also? Greatly appreciated

Ethan

Yon Hey,

In terms of the script, you need to add that to your site header which then automatically applies the script site wide. Looks like you actually need to create a header on React, and these two guides should run you through that:
https://stackoverflow.com/questions/67864378/how-to-change-header-and-footer-of-a-specific-webpage-while-using-react-route
https://reactgo.com/reactrouter-header-footer/

In terms of the ads.txt file, we cannot add that entirely automatically for script integrated sites. You need to add in a redirect so your ads.txt file points to the Ezoic ads.txt app - there is additional instructions in the dashboard on how to set up an ads.txt redirect

Yon

Ethan Hi Ethan, the script has been applied to the /blog directory and the ads.txt can be found in petfluence.co/ads.txt what else needs to be done?

Ethan

Yon Hi, the script would need to be on the site header, so that it is accessible on the entire site, rather than just the blog directory. The guide I sent above should run over how to add a header with react, or your host may be able to help with that.

In terms of the ads.txt, you need to set up a redirect as I mentioned, because we dynamically load ads.txt files. The .htaccess redirect is probably the best option for you to set up. Here's a guide on that: https://www.semrush.com/blog/301-redirect-htaccess/

Yon

Ethan So I've done what you said. But now the ads will be showing on the whole site and I need them just on the /blog directory.

Yon

Yon Just got it fixed by adding them to the "DISABLE ADS BY PAGE"