My website used to make more money for less views, I don't know why is that but I've changed so many settings in ezoic over the months, now my website makes less money.

How can I see the ezoic settings I had on Jan-2024 ?. Also, can you please check my website if anything I can improve in terms of ads and stuff that will help me increase the revenue. I'm trying to find the optimal settings that can generate the most revenue.

    saam4 Just taking a look, your revenue hasn't really dropped off, it has been fairly consistent since January this year, albeit a little lower right now. However, as the growth data in the dashboard suggests, traffic is also slightly down so that would help explain the revenue drop.

    Your ad setup looks pretty good too, you don't have any ad restrictions set up and there is a decent number of ad types and ad positions enabled.

    One thing to consider is that you also haven't been producing new content (see screenshot). You want to make sure you're constantly adding new content and updating old content to assure your ranking doesn't take a hit in search results.

      Ethan Oh I see.... But I still can't wrap my head around how in December 2023, only 290 views gives $5.43 while in April 2024 with 1,378 views gives the same amount of money? So a lot more views but same amount of money.

        Revenue isn't directly tied to traffic volume, but rather to setup and traffic quality.
        If a site receives 1000 visits that don't engage with the content, it would earn less than a site that has 100 visitors that are highly engaged with the content.
        We shouldn't be looking at the volume as the indicator that you should be earning a certain amount, but rather at the quality of the traffic that's coming to the site.

        It's also important to remember that ad rates can fluctuate.

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